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Public Other countries Author: Ema Stamenković
Foreign businesses offering digital services to Swiss customers might have Swiss VAT obligations based on service type, supply location, and registration criteria. Telecommunications and electronic services face special rules, with a CHF 100,000 turnover threshold necessitating registration for B2C providers. Electronic services cover cloud/SaaS, downloads, apps, and AI. The place of supply for B2C is the recipient’s Swiss residence, while B2B follows reverse charge rules. Non-compliance risks retrospective assessments and penalties. Proper documentation can mitigate exposure in B2B transactions.
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Content accuracy validation date: 10.11.2025
Content accuracy validation time: 08:12h

Foreign businesses supplying digital services to Swiss-established customers may face Swiss VAT obligations, depending on service qualification, place of supply, and registration requirements.

Special rules apply to telecommunications and electronic services; the CHF 100,000 worldwide turnover threshold triggers registration if derived from services taxable in Switzerland under Swiss law. For B2C supplies exceeding the threshold, providers must register, charge, and remit Swiss VAT.

Delimitation of Services

Electronic services include cloud/SaaS, downloads/streaming, apps (including video games), and AI-based services. These differ from goods supplies and advisory activities, impacting place of supply and VAT treatment.

Place of Supply and Liability of Foreign Providers

  • B2C: Place of supply is the recipient’s Swiss residence.
  • B2B: Swiss recipient accounts for VAT via reverse charge (acquisition tax); foreign provider registration is usually unnecessary unless B2C or other domestic taxable activities occur. Once registered, providers must charge Swiss VAT, file returns, and comply formally, regardless of service origin, if taxable in Switzerland.

Platform and Marketplace Scenarios

  • Apple App Store: Apple acts as merchant of record on the Swiss store, invoices VAT to customers; foreign developers need not register for these transactions (absent other Swiss taxable activities).
  • Google Play Store: Providers retain Swiss VAT obligations for app/in-app sales; platform fees are assessed separately. Contractual and operational roles must be clearly documented and consistently reflected in invoicing and systems.

Consequences of Non-Compliance

Non-registration or incorrect reporting may trigger retroactive assessments for up to five periods, plus interest and penalties—especially significant in widespread B2C sales.

Mitigating Exposure in B2B Settings

Where Swiss recipients correctly self-assess acquisition tax, the FTA often waives duplicative charges on foreign providers upon review of evidence. Robust transaction and declaration documentation is essential.

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